Descripción
Desde el principio, Rosa Clará basó su estrategia en diseñar sus propias colecciones de moda nupcial y en crear un nuevo concepto de licencias con otros diseñadores de moda. Esta iniciativa que, hasta la fecha, había estado reservada al sector del perfume, se inició en 1995 con la colaboración del creador español Jesús del Pozo. Más tarde, la excelente acogida de esta idea la animó a buscar nuevos colaboradores internacionales y así llegó a acuerdos con Karl Lagerfeld y Christian Lacroix, dos de los máximos exponentes del mundo de la moda actual. Rosa Clará también fue pionera en la expansión a través del canal multimarca, tanto para el mercado nacional como para el internacional. Una nueva forma de trabajar que le sirvió como herramienta para penetrar y posicionarse rápidamente en el sector nupcial. Esta dinámica de trabajo convirtió al GRUPO ROSA CLARÁ en una empresa sólida, con vocación internacional y que actualmente acapara más del 30 por ciento del mercado nacional.
Descripción en otro idioma:
Rosa Clará has always been present in the fashion sector. However, at the beginning of the 90s, it realised how deeply unsatisfied many women were with what was available in the wedding market. The tailoring was low quality, the fabrics were common and the styles and models were all very similar, so that Rosa Clará became a veritable agent of change in the wedding sector. There was a new profile of bride emerging: women who had become established in the world of employment and, in parallel, had great fashion awareness. These brides wanted to get married in a special gown that made them feel unique and wanted this gown to be a reflection of their unique personalities. They wanted a dress with ‘magic’ that dazzled their partners and made them feel stunning and spectacular.
Rosa Clará has always been present in the fashion sector. However, at the beginning of the 90s, it realised how deeply unsatisfied many women were with what was available in the wedding market. The tailoring was low quality, the fabrics were common and the styles and models were all very similar, so that Rosa Clará became a veritable agent of change in the wedding sector. There was a new profile of bride emerging: women who had become established in the world of employment and, in parallel, had great fashion awareness. These brides wanted to get married in a special gown that made them feel unique and wanted this gown to be a reflection of their unique personalities. They wanted a dress with ‘magic’ that dazzled their partners and made them feel stunning and spectacular.
Categorías y palabras clave
- Vestidos de Fiesta
- Tienda de Vestidos de Novia
- Rosa Clara
- Ropa de Comunion
Galería
Opiniones
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Rosa Clara sucursales cercanamente
- Grupo Rosa Clara
1730.01 kmCalle Almíbar, 71
28300 Aranjuez
- Grupo Rosa Clara
1744.42 kmXENERAL PARDIÑAS,5 ESQ MONTERO RIOS
15701 Santiago de Compostela
- Grupo Rosa Clara
1744.75 kmALMIRANTE BALDASANO,10
30204 Cartagena
- Grupo Rosa Clara
1804.76 kmSALVADOR ESQ.PASSATGE
03203 Elche
- Grupo Rosa Clara
1840.97 kmAVDA.GRAN VÍA SAN MARCOS,23
24002 León
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